In the News
TechCrunch:
http://www.techcrunch.com/2008/06/26/let-instinctiv-choose-the-next-song-you-listen-to/
Mashable:
http://mashable.com/2008/06/26/instinctiv/
Instinctiv™ Shuffle aims to serve up intelligent mood music from you iPhone:
http://venturebeat.com/2008/06/26/instinctiv-shuffle-aims-to-serve-up-intelligent-
mood-music-from-you-iphone/
Instinctiv™ Shuffle aims to serve up intelligent mood music from you iPhone:
http://www.thestandard.com/news/2008/06/26/instinctiv-shuffle-aims-
serve-intelligent-mood-music-you-iphone
Let Instinctiv™ Choose The Next Song You Listen To:
http://www.washingtonpost.com/wp-dyn/content/article/2008/06/26/AR2008062600471.html
Instinctiv™ Shuffle: A Great New iPhone App You Can't Use:
http://www.alleyinsider.com/2008/6/instinctiv_iphone_smart_shuffle
Instinctiv™ Shuffle Teaches Your iPhone What You Want To Listen To:
http://www.iphonealley.com/news/instinctiv-shuffle-teaches-your-iphone-
what-you-want-to-listen-to-0
iPhone App Startup Dials Up $750k:
http://www.redherring.com/Home/24401
iPhone App Company Raises Seed Round:
http://www.pehub.com/article/articledetail.php?articlepostid=12941
RoundUp: Habbo, Globme, Xobni, Instinctiv™, Facebook, Zoho Show, eyealike, iStockPhoto:
http://fr.mashable.com/2008/06/27/roundup-habbo-globme-xobni-instinctiv-
facebook-zoho-show-istockphoto/
iPhone App Startup Dials Up $750k:
http://news.cnet.com/8301-13526_3-9978669-27.html?part=rss&subj=DigitalNoise:Music&Tech
Instinctiv™ Lands $750,000 for iPhone Music Shuffle Application:
http://www.dmwmedia.com/news/2008/06/26/instinctiv-lands-$750,000
-iphone-music-shuffle-application
Jailbroken iPhone/iPod Touch App Raises $750,000 in Funding:
http://www.palluxo.com/2008/06/26/jailbroken-iphone-ipod-touch-app-raises-750000-in-funding/
Instinctiv™ Shuffle: slimme shuffle-functie leert van je gedrag:
http://www.iphoneclub.nl/7553/instinctiv-shuffle-slimme-shuffle-functie-leert-van-je-gedrag/
Instinctiv.com - Non-random Shuffle for Your iPod Touch:
http://startups.pl/news,planeta,zobacz,38712,instinctiv-com-non-random-shuffle-for-your-ipod-touch
Instinctiv™, que tu iPod aprenda la música que te gusta:
http://www.visualbeta.es/5078/software/instinctiv-que-tu-ipod-aprenda-la-msica-que-te-gusta/
Apple News | Instinctiv™ Shuffle for Your iPhone, iPod touch:
http://www.iclarified.com/entry/index.php?enid=1430
Instinctiv™ Shuffle brings a smarter shuffle feature to jailbroken iPhones and iPod touches:
http://www.appletell.com/apple/comment/instinctiv-shuffle-brings-a-smarter-
shuffle-feature-to-jailbroken-iphones-a/
Instinctiv™ Shuffle - Is It Really That Smart?:
http://whatsoniphone.com/node/84
iPhone Frenzy, This Time Around It's About the Apps:
http://www.huffingtonpost.com/chrissie-brodigan/iphone-frenzy-this-time-a_b_111276.html
iPhone App Contest Reminder:
http://gizmodo.com/5023468/iphone-app-contest-reminder
The 3G iPhone Is Here. Where Are The Great Apps? (AAPL):
http://www.alleyinsider.com/2008/7/the-missing-iphone-apps-steve-
jobs-doesn-t-want-you-to-see-aapl-
Why We Still Need the iPhone App Black Market:
http://gizmodo.com/5027790/why-we-still-need-the-iphone-app-black-market
Instinctiv™ Raises $750,000 and Launches Instinctiv™ Shuffle
Ithaca, New York June 25, 2008 – Instinctiv™, (www.instinctiv.com), a company dedicated to changing the way that consumers experience their entertainment, emerged from stealth mode today to announce its financing and the launch of its first product, Instinctiv™ Shuffle. The round was funded by Cayuga Venture Fund, Rosetech Ventures and a group of strategic angels.
Instinctiv™ Shuffle, which can be downloaded to the iPhone, helps consumers to rediscover their music libraries by learning what individuals want to hear in the moment. Consumers simply download the application, start iTunes, select Instinctiv™ Shuffle, skip the songs they don't want to hear at that time, and Instinctiv™ Shuffle does the rest, learning what consumers want to hear next.
"People's musical moods are not random and therefore we felt like their shuffle experience shouldn't be either, which is why we created the Instinctiv™ Shuffle” said Justin Smithline, Chief Executive Officer and Co-founder of Instinctiv™. "Instinctiv's goal was to create a way to to help consumers find enjoyable music instantly, without all of the skipping. Our application improves upon the iTunes Shuffle feature, getting smarter with every skip."
Instinctiv™ was founded in August 2007 by Justin Smithline and Peter Brodsky who met while studying at Cornell University years earlier.
"We believe that Instinctiv™ has the potential to change fundamentally the way consumers interact with their entertainment," said Zachary Shulman, Managing Partner at Cayuga Venture Fund. “Instinctiv™ Shuffle is only the first of a suite of applications that will help consumers to discover and rediscover their entertainment in a new, more intuitive way."
"Cayuga Venture Fund, Rosetech Ventures and our angels have been tremendous supporters who have grasped our vision of leveraging our ground-breaking machine learning technology to deliver information in simpler, more efficient and more meaningful ways, starting with the ™ Shuffle." says Smithline.
About Instinctiv™:
Instinctiv™ Shuffle is the first product by Instinctiv™, a company dedicated to changing the way that consumers experience their entertainment. Instinctiv™ Shuffle gives consumers a smart alternative to the iPod Shuffle feature on the iPhone and iPod Touch. For more information on Instinctiv™and its groundbreaking new iPhone application, Instinctiv™Shuffle, visit www.instinctiv.com
Instinctiv™ To Leave Stealth, Attracts First VCs: By Arwen Ungar
Aimed at streamlining the music selection process on Apple Inc.'s iPhone, Instinctiv™ plans to launch from stealth soon and announce a $750,000 seed round of funding, VentureWire has learned.
Cayuga Venture Fund, Rosetech Ventures and a group of strategic angels contributed the round, which closed recently.
Justin Smithline, the company's founder and chief executive, would not provide a valuation for the round.
The Ithaca, N.Y.-based company's first product, Instinctiv™Shuffle, aims to provide consumers with a way to shuffle through songs based upon their listening habits. The application gets "smarter" with each song that gets skipped, Smithline said.
Smithline said all of the company's products aim to improve and streamline entertainment and media search and use, but he did not provide further details.
"There's so much info out there [that it is] almost impossible to consume. A lot of recommendation programs you have to rate things, and they require a lot of work," Smithline said.
For Instinctiv™, the company's algorithms learn as a user plays songs and makes adjustments, much like Pandora Media Inc.'s Last.fm Ltd.'s Web music streaming services learn users' likes and dislikes as they skip songs online.
Instinctiv™, which has eight employees, was founded in 2007 by Smithline and his fellow Cornell University classmate Peter Brodsky.
Smithline said the company would likely start considering a Series A in the fall.